{
  "id": "6am-rafael-oficina-v1-en-US",
  "brandVersion": "0.7.0",
  "status": "pending",
  "approval": null,
  "publicationAllowed": false,
  "language": "en-US",
  "title": "You opened an auto shop. Not an agency.",
  "audience": "Owners of small, real-world businesses; an independent auto shop as the first persona.",
  "objective": "Build recognition around the many roles of business ownership and introduce 6am’s website, design, and advertising services.",
  "format": "Three vertical scenes, 1080 × 1920. Static PNGs and an HTML motion preview; no MP4.",
  "provenance": {
    "character": "Rafael is fictional, not the user or a 6am client.",
    "story": "Created for this concept; not a testimonial or real case study.",
    "photography": "../rafael-workshop.png: shared AI-generated photograph from 2026-09-08.",
    "reference": "SAP advertisements provided by the user; only the vertical emphasis mechanism informed the composition. No SAP text, photos, or logos reused."
  },
  "motion": {
    "trigger": "Manual playback in HTML preview",
    "durationSeconds": 8.45,
    "ending": "MECHANIC",
    "reducedMotion": "Static version; no automatic motion",
    "roles": [
      "OWNER",
      "SALESPERSON",
      "RECEPTIONIST",
      "MECHANIC",
      "PHOTOGRAPHER",
      "DESIGNER",
      "MARKETER"
    ]
  },
  "suggestedNarration": "Rafael learned to listen to an engine at his grandfather’s side. Years later, he opened his own classic car shop. He just didn’t know how many other jobs came with it. Owner. Salesperson. Receptionist. Photographer. Designer. Marketer. But what he does best is take care of cars. 6am handles your website, design, and ads. We handle the marketing. You focus on your craft.",
  "reviewNotes": [
    "Adapted to US English: auto shop, estimates, and customer calls.",
    "6am handles website, design, and ads, not all business functions.",
    "No invented results, pricing, or client testimonial.",
    "Composition margins do not certify platform safe areas.",
    "Configure a native ad link before publishing. Suggested US destination: https://www.6am.ag."
  ],
  "scenes": [
    {
      "number": 1,
      "heading": "IT STARTED\nWITH GRANDPA.",
      "copy": [
        "Rafael learned to listen to an engine at his grandfather’s side. Years later, he opened his own classic car shop.",
        "He just didn’t know how many\nother jobs came with it."
      ]
    },
    {
      "number": 2,
      "heading": "ONE OWNER.\nMANY JOBS.",
      "copy": [
        "Between repairs: estimates, customer calls,\nand a post he never got around to."
      ]
    },
    {
      "number": 3,
      "heading": "YOU OPENED\nAN AUTO SHOP.\nNOT AN\nAGENCY.",
      "copy": [
        "6am handles your website, design, and ads. So you have more time for what you do best.",
        "We handle the marketing.\nYou focus on your craft."
      ]
    }
  ],
  "assets": [
    {
      "file": "01-origem.png",
      "width": 1080,
      "height": 1920,
      "sha256": "39f2d4613eaeeb6612951a110dd9b2d936c370fe5794d4f5e3662c5d8eca5c43"
    },
    {
      "file": "02-roleta.png",
      "width": 1080,
      "height": 1920,
      "sha256": "c479af24960afd0b545004dbe66932eead23622203c3457c30d8928d057f0d5f"
    },
    {
      "file": "03-fechamento.png",
      "width": 1080,
      "height": 1920,
      "sha256": "db5254b2d79a0320d70721a3fad720f41dfd1473b316bebdbcc263db1adfe0d3"
    }
  ],
  "caption": "Rafael opened an auto shop because he loves cars. But between repairs, he also has to answer customers, send estimates, take photos, and figure out what to post next. If you run a business, you know the feeling. 6am handles your website, design, and ads so you have more time for your craft. Meet 6am."
}